This strategy allows them to increase their number of subscribers and

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behind the scenes of dominos pizza burger king: the king of communications on the networks burger king is a very good example to talk about the success of food on social networks. For example, the brand uses its online communication directly on its restaurants: tweets mentioning the brand are printed on tarpaulins found on burger king restaurants.

Have strong commitment: everyone hopes to find themselves on one of the fast food's communication media. For all their communication and regardless of the networks, their strategy is to use humor and to involve their community as much as possible thanks to unusual campaigns. Very latestdatabase.com active on all social networks, burger king often innovates to get people talking about them and it works! Recently their initiative for confinement was to demonstrate their “brand utility” by offering the recipe for their famous burger so you could recreate it yourself.



To do this burger king collaborated with carrefour and uber eats to indicate the products to buy and the possibility of having them delivered to your home. They also surprised everyone by encouraging people to go eat with their competitors: this big buzz was a success, they were able to demonstrate a brand image with values ​​and commitments: exactly what consumers are looking for today.